From August 2008, Icebreaker garments will be tagged with a unique Baacode that will match each Icebreaker garment to the batch of merino fibre from which it was produced (the name "Baacode" comes from the "baa" bleating sound made by sheep). A swingtag invites customers to enter their Baacode on www.icebreaker.com/baacode, where they can trace the fibre back to the New Zealand sheep stations that produced the fibre. Customers can meet the farmers and the living conditions of the sheep, then follow the fibre to the factories that knit, dye, finish, cut, manufacture and ship the garments.

Your unique Baacode will let you see the living conditions of the high country sheep that produced the merino fibre in your Icebreaker garment, meet the farmers who are custodians of this astonishing landscape, and follow every step of the supply chain.

http://www.icebreaker.com/site/baacode/index.html

The store concept is quite simple – Outdoor Megastore provides the widest range of both local and international gear possible. We guarantee you completely unbiased advice, so that you find the right product for you.

We stock over 30 different brands to cater for the entire family, including Icebreaker, Marmot, The North Face, Columbia, Surfanic, Earth Sea Sky, Freedom Camping, Osprey, Deuter, Mountain Equipment, Merrell, Lowa, Scarpa, Phil & Teds Buggies, Mission Kayaks and Thule Roof Rack Systems.

Located in Hastings, Hawkes Bay, Outdoor Megastore's trading store, Great Outdoors Hastings, is one of New Zealand’s largest specialised outdoors store. With over 600sqm of permanent display space, you can view the many ranges all year round including canvas tents and camping equipment.

At Outdoor Megastore we don’t just sell outdoor gear – we live it. As kayakers, trampers, snow lovers, and Triple Peak Survivors, we understand what it takes and will ensure you get exactly what’s right for you.